In the digital marketing arena, content marketing continues to be one of the most effective lead generation strategies, especially for B2B and B2C companies. But how can content marketing help B2G companies? The fact is that government agencies do not function the same as B2B, or B2C companies. The Government’s goal isn’t to market products or …
As a small business owner, you might think that it’s impossible to get the word out about your products and services. I’m not going to lie. Marketing, is difficult, especially to government customers. That’s because selling to government is very different from selling to other businesses or consumers. B2G (business-to-government) marketing comes with a set …
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There is so much to be thankful for and 2015 has definitely grown the business in areas I never anticipated. Since this is the season of giving and gratefulness, I would like to acknowledge your support and say thank you! Be it surveys, workshops or page views, we are grateful that you have taken time …
