business development

How to Get Social for Government

Social media for government businesses has finally reached maturity. Having presence in online networks is no longer a question of choice, but a necessity for governmental institutions that want to influence political agendas, inspire action, raise funds, and develop projects. According to a recent study conducted by PewInternet, 82% of internet users (representing 61% of …

How to Get Social for Government Read More »

How To Reach your Customers Using Modern Tactics

As a small business owner, you might think that it’s impossible to get the word out about your products and services. I’m not going to lie. Marketing, is difficult, especially to government customers. That’s because selling to government is very different from selling to other businesses or consumers. B2G (business-to-government) marketing comes with a set …

How To Reach your Customers Using Modern Tactics Read More »